Want To Be a Digital Marketer? Here’s Where To Start

Want To Be a Digital Marketer? Here’s Where To Start

We have entered the Digital Realms where the most talked about topic is "Digital Marketing." But why has the phenomenon of Digital Marketing suddenly taken the front seat? And what do you think, you are seated in which row? Yes! One explanation is the sheer amount of...

The Killer Digital Strategy: Founder plus Brand Marketing

The Killer Digital Strategy: Founder plus Brand Marketing

Are you a founder sitting behind a mahogany table, the old CEO way, and with zero online presence? Then you have to consider what that does to you and your company. Social media is where successful brands are built. Brands that gain, not just followers, but interests...

Does Your Brand Even Exist? How to Stand Out and Avoid Monotony

Does Your Brand Even Exist? How to Stand Out and Avoid Monotony

The world is full of brands echoing in every corner. Everyone claims to be unique and the best. But in a hurry to identify as a brand, everyone is doing what is already being served to the audience. It is easy to choose a path that is generic and become mired in...

Marketing Trends that Actually Work in 2023

Marketing Trends that Actually Work in 2023

The job of marketers is to keep up with evolving marketing trends. We need to ensure that we remain updated about algorithmic changes, revise our advertising to adhere to new policies, and many more changes. We do all this over and over again so we can adjust our...

eCommerce Challenges and Opportunities for Brands in 2022

eCommerce Challenges and Opportunities for Brands in 2022

The eCommerce industry has seen a significant boost in the past two pandemic years. As people started spending much of their life indoors, online shopping became the norm. According to UNCTDA, global e-commerce has jumped to $26.7 trillion, as COVID-19 boosted online...

5 Effective Tips On How to Use Instagram for Small Businesses

5 Effective Tips On How to Use Instagram for Small Businesses

The importance of social media marketing for small businesses has increased substantially in recent years, as more and more companies look to get their message out to as wide an audience as possible. Let’s be honest, Instagram is one of the top social media channels...

Could Facebook Shops Be the End of eCommerce Websites?

Could Facebook Shops Be the End of eCommerce Websites?

The introduction of Facebook Shops could be the end of e-commerce websites as we know them. On Tuesday, May 19, 2021, Facebook launched Shops. A new e-commerce feature aimed at helping small businesses create shops on Facebook and Instagram where they can upload their...